Travel & Tourism

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DEPARTMENT OF HOSPITALITY

The World is Your Workplace

Learn how the global travel industry actually runs — destinations, airlines, tour operations — and build a career that moves.

B.B.A.

Degree Awarded

3 Years

Typical Duration

98

Credit Hours

7+

Career Paths

ABOUT THE PROGRAM

Why Travel & Tourism? Why Now?

The Bachelor of Business Administration in Travel & Tourism covers destination management, airline and tour operations, and heritage tourism, preparing you for a genuinely global career.

You'll plan tour itineraries, study destination marketing case studies, and learn the operational side of airlines and travel agencies.

  • Real itinerary planning & destination case studies
  • Covers airline & tour operator workflows
  • Pathway into a genuinely global career

Quick Facts

Faculty: Faculty of Business

Degree: Bachelor of Business

Credits: 98 credit hours

Duration: 3 years

Faculty Email: fob@aul.edu.lb

OFFICIAL STUDY PLAN — 98 CREDITS

Curriculum Roadmap

Tap a semester to see the courses and credit hours in AUL's Travel & Tourism study plan.

1 Semester 1
16 credits

ENG 203 — English for Academic Writing3

CST 201 — General Education I3

BUS 101 — Introduction to Business3

TTM 201 — Introduction to Travel & Tourism3

TTM 205 — Geography of Tourism4

2 Semester 2
16 credits

ENG 204 — Advanced English Academic Writing3

CST 202 — General Education II3

ACC 201 — Financial Accounting I3

TTM 210 — Airline & Airport Operations4

MKT 201 — Principles of Marketing3

3 Semester 3
16 credits

ENG 206 — Business Communication Skills3

TTM 301 — Tour Operations Management3

TTM 305 — Destination Marketing4

MGT 201 — Principles of Management3

FIN 210 — Business Statistics3

4 Semester 4
16 credits

TTM 310 — Heritage & Cultural Tourism3

TTM 315 — Global Distribution Systems4

HTM 201 — Introduction to Hospitality Management3

BUS 305 — Business Law3

FRE — Free Elective3

5 Semester 5 — Practicum
16 credits

TTM 401 — Supervised Travel Industry Practicum6

TTM 405 — Sustainable & Eco-Tourism4

TTM-I — Major Elective I3

FRE — Free Elective3

6 Semester 6 — Senior Year
16 credits

TTM 450 — Tourism Strategy Capstone4

TTM 455 — Crisis Management in Tourism3

TTM-II — Major Elective II3

BUS 460 — Business Capstone Project6

SKILLS YOU'LL GAIN

Sharpen Your Global Fluency

Destination & Itinerary Planning87%
Customer Service89%
Tour Operations Management80%
Cultural Awareness85%
Digital Booking Systems76%
PROGRAM LEARNING OUTCOMES

By Graduation, You Will Be Able To...

1

Design tour itineraries and destination marketing plans.

2

Manage airline, hotel, and tour operator booking workflows.

3

Apply heritage and sustainable tourism principles to destination management.

4

Provide culturally aware customer service across global markets.

5

Use digital reservation and booking systems used across the industry.

CAREER PATHS

Where Graduates Go

Graduates move into airlines, tour operators, destination management, and hospitality-adjacent roles worldwide.

Airline Customer Service

Airport Information Manager

Heritage Manager

Resort Representative

Tour Manager

Destination Manager

Attraction Developer

Ready to See the World for Work?

Apply to the Travel & Tourism program or talk to admissions about your next step.